PNEURIDE – SERVICE LAUNCH
BRIEF
Pneuride needed clear, compelling content to introduce a completely new service, LaserTech, to market. The goal was to demonstrate the technology in action while building trust and helping potential clients quickly understand its value.
CLIENT
Pneuride LaserTech
INDUSTRY
B2B Industrial / Corporate
LOCATION
Coventry
PROJECT
Brand Service Video + Commercial Photography
Testimonial
WHAT WE DID
After an initial strategy meeting, we developed a script, featuring interviews with the CEO and the service head, explaining the process and applications of the laser tech.
We filmed both interviews and action shots of the machine in use, creating a dynamic, engaging brand video. We also produced short, targeted ad videos (30-40 seconds) for different industries, adding text overlays and tailored edits for sectors like automotive and mould manufacturing.
Alongside the video, we provided a library of machine imagery for their website and social media.
WHAT WE DELIVERED
• Brand video production
• Campaign video creation
• Interview filming (CEO and service lead)
• Industrial action footage capture
• Short-form ad video production (30–40 seconds)
• Industry-specific video edits
• Commercial photography and brand stills
• Campaign-ready content delivery for digital platforms
THE OUTCOME
• Delivered a flagship brand video to anchor the LaserTech service launch
• Equipped the marketing team with targeted ad videos tailored to specific industries
• Provided a library of photo and video assets for use across website, social and digital campaigns
• Supported the rollout of the new service across LinkedIn, Google and Instagram
The campaign was successful, helping Pneuride launch the new service with impactful, industry-specific content.
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